Alison Rolland
Consumer and Market Intelligence Assistant - Lancôme @L'Oréal
Paris, FR
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WORK HISTORY
Sep 2022 — Present
Consumer and Market Intelligence Assistant - Lancôme @L'Oréal
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Levallois-Perret, FR
Project management of +1M € worth of consumer studies (qualitative & quantitative methodologies) in key markets (esp. USA, China, Europe 5)- Direct management of external partners (briefing of research agencies)- Consumer & market insights\' collection, analysis, and results interpretation- Development of synthesis and strategic recommendations on consumers & trends to the marketing teams.
ABOUT ALISON ROLLAND
Consumer and Market Intelligence Assistant Lancôme
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