Alison Mitchell
Deputy Director of Communications @National Air And Space Museum, Smithsonian Institution
Signup · Get unlimited contacts
WORK HISTORY
Deputy Director of Communications @National Air And Space Museum, Smithsonian Institution
Washington, DC, US
Co-led the rebrand initiative for the Museum in 2022. Working with Museum stakeholders and a branding firm, created the Museum\'s first unique Smithsonian co-branded logo, style guide, brand assets and messaging, as well as the strategic rollout and implementation of the new brand- Continue to manage brand reputation and image pertaining to strategic communications and outreach, partnerships, external requests and crisis communications.Led outreach strategy for the reopening of the Museum\'s west end and eight newly renovated galleries in October 2022- Helped ensure social media plan, web updates and PR worked in tandem to produce consistent messaging and build excitement leading up to opening- Secured stories with NBC\'s TODAY Show, CNN, CBS, the Washington Post, NPR, Washingtonian, Travel + Leisure, Bloomberg and Space.com among others.Helped lead communications strategy through the challenges of the global pandemic, keeping the public informed of the Museum\'s status and digital offerings in an constantly changing environment.
EDUCATION
Corcoran College of Art and Design
Web Design Certificate, Graphic Design
University of Richmond
BA, Studio Art
ABOUT ALISON MITCHELL
Experienced public affairs professional, skilled in strategic communications, branding, media relations, writing, editing, marketing, crisis communications, event planning and graphic design.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.