Alison Houghton
Website Manager (Officially Website Specialist) @Air Academy Credit Union
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WORK HISTORY
Website Manager (Officially Website Specialist) @Air Academy Credit Union
Lead the strategy and execution of all digital and public-facing communications. Manage website content, user experience, and brand messaging to support strategic marketing efforts and improve member engagement- Redesign the credit union\'s website and supported a full brand refresh- Collaborated with department leaders to align messaging and outreach with service goals- Developed staff training materials and support for new website redesign to ensure accurate information- Managed content strategy for internal/external communications and compliance messaging
EDUCATION
University of Phoenix
Bachelors of Science, Business Communication
University of Phoenix
Bachelor of Science - BS, Communication
Credit Union National Association
Certified Financial Counseling Coach
University of Phoenix
Bachelor of Science - BS, Communication, General
Rocky Mountain College of Art + Design (RMCAD)
Bachelor of Fine Arts - BFA, Graphic Design and Interactive Media
SKILLS
ABOUT ALISON HOUGHTON
I\'m a marketing and communication professional with over 15 years of experience leading digital strategy, content creation, and cross-departmental campaigns that drive growth and community impact. At Air Academy Credit Union, I lead website content, digital communications, and public messaging strategies - helping generate revenue. My background spans branding, user experience, community engagement, and internal communications. I\'ve also collaborated on large-scale campaigns, managed vendor and stakeholder relationships, and supported marketing efforts that improved user experience by 49%. I thrive on creating clear, accessible content and aligning digital strategies with mission-driven goals. Whether it\'s a website redesign or a member outreach campaign, I bring a people-first approach to every project. Let\'s connect - especially if you\'re looking for a marketing strategist with a collaborative mindset and a passion for impactful communication.
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