Alison Bossinas
Senior Director, Content Strategy at Descartes Systems Group
- Role
- Senior Director, Product Programs Management at Descartes Systems Group
- Location
- Cape Coral, FL, US
- LinkedIn followers
- 500 followers
About Alison Bossinas
Results-oriented global product marketing leader. Strategic, Critical Thinker…
Experience
Senior Director, Product Programs Management
Mar 2026 — Present · Cape Coral, FL, US
Drive execution and alignment across the Product Management organization by leading cross-product programs, coordinating strategic initiatives, and ensuring delivery against company OKRs. Partner with leadership to improve visibility, accountability, and operational excellence across the product portfolio while enabling product leaders to focus on strategy and innovation. Lead high-visibility initiatives including product innovation communications and flagship customer event that showcases the company’s product direction, innovation and value.Innovation Forum (Flagship Customer Event):• Direct planning and delivery of the company’s flagship Innovation Forum, a major customer and industry event highlighting product strategy, innovation roadmaps, and market differentiation.• Coordinate speaker management, presentation reviews, and design/graphics alignment across product pillars to ensure consistent messaging and high-quality content.• Oversee agenda development, session planning, and cross-product participation to showcase innovation across the portfolio.• Manage event operations across platforms including Cvent and Monday.com, including agenda setup, registration tracking, reporting dashboards, and event communications.• Produce event reporting and registration analytics for executive and marketing leadership.Product Programs: • Lead enterprise-level product programs that align Product Management, Engineering, and Marketing around strategic initiatives and execution of company OKRs.• Provide executive visibility into product portfolio progress, risks, and cross-product dependencies through structured program governance and reporting.• Partner with Product and Product Marketing leadership to shape compelling product narratives for executive communications, customer engagement, and innovation announcements.• Establish scalable product program management practices that strengthen coordination, accountability, and delivery across the product organization.
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