Alisa Valencia Gowing
Head of Social Media @Lyra Health
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WORK HISTORY
Head of Social Media @Lyra Health
New York, NY, US
Building out the brand, social media, and influencer marketing function and team for high-growth, series G startup disrupting the mental health care industry and leading the market in workforce mental health care- Grew audience +157% PoP in 2 years- Increased engagement 93% PoP in 2 years- Increased video views by 90% PoP in 2 years- Launched employee advocacy program that drives ~$5K earned media value monthly- Founded \"Mentally, We\'re Here\" LinkedIn newsletter and gained 15K subscribers within 24hrs- Launched Instagram and Threads
EDUCATION
Shillington
290 Hour Curriculum Graduate Certificate, Graphic Design
California State University, Long Beach
Bachelor of Arts (B.A.), Communication and Media Studies
SKILLS
ABOUT ALISA VALENCIA GOWING
I\'m a brand builder and communications pro with over a decade of experience building world-class social media and influencer teams and programs (strategy, creative, community) for brands like Slack, InVision, and Skechers. I’m now working with Lyra Health to transform access to life-changing mental health care globally.
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