Alisa Adamson
Chief research officer at A3 Research
- Role
- Chief Research Officer at A3 Research
- Location
- Greenville, SC, US
- LinkedIn followers
- 500 followers
About Alisa Adamson
Mission: Enabling business people to make smart, informed decisions so they can enrich…
Experience
Chief Research Officer
Jan 2010 — Present · Greenville, SC, US
Client and supplier side firms benefit from A3 Research’s creative, skilled approach. Experience includes extensive quantitative design and analysis, as well as online, phone and in-person qualitative, as illustrated by a few of Adamson’s recent engagements: Product suite branding/ naming for two well-known tech firms that merged In-person employee census to alleviate growing pains within regional financial company Multi-year in-market product usage and satisfaction tracking to align lab-projected and real-world results Optimizing electric vehicle charging station availability ahead of EV sales Usage & awareness measurement to identify opportunities for a regional airport, competitive healthcare systems, and other businesses B2B sales pipeline best practices identification and implementation
Skills
- Customer Satisfaction Measurement
- Market Analysis
- Research Design
- Strategy
- Research Analysis
- Customer Insight
- Business Intelligence
- Analytics
- Quantitative Research
- B2b Research
- Marketing Research
- Business Strategy
- Discrete Choice
- Advertising Research
- Management
- Business-to-Business (B2b)
- Research
- New Product Development
- Competitive Analysis
- Financial Services
- Consumer Insights
- Market Research
- Durables Research
- Brand Equity
- Focus Groups
- Qualitative Research
- Data Analysis
- Segmentation
- Strategic Planning
- Consumer Behavior
- Employee Engagement
- Competitive Intelligence
- Marketing Strategy
- Product Development
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