Ali Hakim
Marketing Operations Specialist at Paytronix / The Access Group
- Role
- Marketing Operations Specialist at Paytronix
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Ali Hakim
Hello! My name is Ali Hakim and I am a Marketing Operations Specialist at Paytronix. I…
Experience
Marketing Operations Specialist
Feb 2025 — Present · Boston, MA, US
Use live chat on the Qualified platform to connect with high-engagement, high-intent website visitors from organic, paid, and email channels. Proactively qualify leads and book meetings with a warm handoff to the SDR or field sales team- Assist in executing lead management processes by uploading leads into Salesforce, ensuring required data fields are completed, assigning them to the correct campaigns, and setting appropriate response types- Manage and improve the lead and prospect management process across Marketing, SMB, and SDR teams. Ensure timely assignment of leads not automatically routed and oversee the manual round-robin for open territories- Work closely with SDR and Field Sales teams to monitor lead follow-ups, prevent leads from growing cold, and ensure SLAs between Marketing, SDR, and Field Sales are met. Continuously refine lead management activities, leveraging data insights and maintaining high-quality lead records using ZoomInfo, Breeze Intelligence, and manual research.
Education
Baruch College
Bachelor's degree, International Marketing
Fort Hamilton High School
High School Diploma
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