Alifya D.

WORK HISTORY

EDUCATION

ABOUT ALIFYA D.

An impactful and influential business strategy and operations leader known for transforming and positioning organizations to seize high growth opportunities. I am seen as a change agent, skilled at envisioning strategic initiatives and capabilities for growth, scale and customer experience to help companies achieve a strategic advantage by design. I bring diverse experience in strategy, operations and planning across Fortune 500 companies and digital startups, an MBA and MS Engineering to solve complex problems across the strategy to execution spectrum, traverse organizational boundaries to create win-win scenarios and drive company-wide change, balancing skills and capabilities of teams for successful implementation of innovative business solutions. KEY ACCOMPLISHMENTS Led digital strategy and planning for a multibillion-dollar global technology company. Reinforced its competitive edge and unlocked digital first, SaaS and e-commerce revenue opportunities. Executive advisor, repeatedly sought to translate vision into action, develop and execute strategic business plans, drive alignment and consistently deliver on C-level priorities. Led 20 person cross-functional team across digital, eCommerce, marketing and operations to create and implement a multimillion-dollar promotional strategy for a $2B cyber security organization that addressed changing customer behavior, grey markets, market trends and enabled transition to profitable growth. Catalyzed adoption and doubled investment for Digital First across multiple business units, optimizing divergent priorities to increase digital revenue by 30%+ and achieve desired customer experience. Turned around and transformed underperforming organizations lacking clear business strategy and operational focus. Established strategic priorities and built strong relationships with business partners to achieve mission-critical goals With organizations facing numerous challenges, from market disruptions to consolidation and maintaining growth, leaders must take a serious look at their strategic options and operating models to achieve results. I am passionate about technology, business models and digital experiences to drive change. Specialties: digital / business transformation | innovation | strategic agility | strategy | planning | business operations | operating models | business models | customer experience | customer success | disruptive technologies | renewable energy