Aliena Walrond

Account Executive @Allied Global Marketing

Represent theatrical and streaming clients to generate buzz on movie releases regionally in both Philadelphia and Pittsburgh through publicity and promotional efforts- Pitch and liaise with press to generate, track, and report publicity hits- Plan and execute PA tours (including travel, accommodations, and grooming), advance movie screenings (check-in, reactions), and special events (red carpets, premieres, etc.)- Write press releases, media alerts, and pitches to be sent to press outlets