Alicia Ross

About Alicia Ross

Accomplished leader with demonstrated ability to deliver mission critical results. Highly adaptable to diverse business management and marketing expertise in B:B and B:C. Strong analytical, thought leadership, influencing, consulting, negotiation, and people management skills.CORE ACCOMPLISHMENTS• Thought leader with established record driving strategy through execution to deliver against P&L objectives.• Adept at identifying consumer, market and retail trends and customer needs and translating insights into business opportunities• Proven ability to conceptualize, develop and launch innovative and compelling products and programs to deliver breakthrough growth and transformational change.• Hands-on brand development at Top CPG companies

Experience

1. Strategic Account Manager Tube & Core

   Sonoco

   Apr 2022 — Present · Hartsville, SC, US

   Responsible for leading relationship activities with a large strategic customers with a focus on Tube & Core sales in North America.

Education

• Towson University

  Bachelor of Science (BS), Mass Communication/Media Studies

  1989 — 1994

Skills

• Pricing
• Customer Insight
• Consumer Products
• Food Packaging
• Key Account Management
• Supply Chain
• Retail
• B2b
• International Sales
• Management
• Retail Packaging
• Packaging Design
• Continuous Improvement
• Strategy
• Manufacturing
• Fmcg
• Marketing
• Product Development
• Lean Manufacturing
• Corrugated
• Flexo
• New Business Development
• Cross-Functional Team Leadership
• Packaging
• Marketing Communications
• Plastics