Alicia Smith

International Marketing Strategist

Role
Founder and President at The Multiplier Effect
Location
Austin, TX, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Alicia Smith

Experienced marketing strategist specializing in retail, SaaS, CPG and financial arenas…

Experience

  1. Founder and President

    The Multiplier Effect

    Jan 2014 — Present · Austin, TX, US

    The Multiplier Effect looks at opportunities with eyes wide open, enabling clients to leverage market dynamics, challenge the status quo and quickly act on strategic ideas that have big business building impact. The Multiplier Effect\'s value comes from a fearless and informed outside perspective. The thinking we deliver is anchored in real world marketplace understanding, unleashed from internal biases and propelled by imaginative ideas. Our results-driven approach is built for businesses in high growth phases or brands in need of invigoration / reinvention. Internal teams gain a secret weapon, strengthened by senior leaders with deep experience exponentially building businesses - defying the odds, redefining the rules and outsmarting the competition.

Education

  • Southern Methodist University - Cox School of Business

    Bachelor of Business Administration (BBA)

  • Southern Methodist University

    Bachelor of Arts BA

Skills

  • Consumer Insight
  • Email Marketing
  • Business Planning
  • Speech Writing
  • Marketing Communications
  • Retail Marketing
  • Sports Marketing
  • Corporate Identity
  • Strategy
  • Creative Direction
  • Marketing
  • Global Brand Development
  • Brand Development
  • Brand Architecture
  • Business Development
  • New Product Ideas
  • Direct Marketing
  • Corporate Branding
  • Corporate Communications
  • Integrated Marketing
  • International Marketing
  • Idea Generation
  • Marketing Strategy
  • Leadership
  • Advertising
  • Social Media Marketing

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Alicia Smith — Founder and President at The Multiplier Effect in Austin, TX, US | Unifers