Alicia M. Masterson
Company Owner @Lesser, Landy, Smith & Siegel - Florida Injury Lawyers
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WORK HISTORY
Company Owner @Lesser, Landy, Smith & Siegel - Florida Injury Lawyers
Key Service Offerings– Strategic Expertise: Deliver executive-level guidance without the full-time cost of a CPO or COO.– Data-Driven Decisions: Leverage financial and operational analytics to provide actionable insights and achieve measurable success.– Scalable Growth Solutions: Optimize systems, processes, and programs for long-term efficiency while tailoring frameworks and budgets to support sustainable growth.– Compliance Assurance: Minimize risk by aligning policies and operations with evolving legal and regulatory requirements.Key Client Outcomes– Directed a full-scale business transformation, transitioning the firm from family law to personal injury specialization, resulting in a 2.5x increase in settlements and client closings resulting in increased awards for clients from $11M to $26M.– Spearheaded talent acquisition efforts, recruiting attorneys and staff with personal injury litigation expertise to support the firm’s strategic pivot, ensuring alignment with growth objectives.– Developed performance metrics, objectives and reporting mechanisms to track progress and facilitate business results for the team and leadership.– Established overseas operations for administrative and client care functions, optimizing efficiency and reducing costs while maintaining high-quality service delivery.– Expanded the firm’s operations across multiple states, enabling market penetration and positioning the firm for sustainable growth.– Redesigned business processes, departmental structures, and job roles to improve scalability, streamline workflows, and enhance cross-department collaboration.– Led the implementation of modern technology solutions, enhancing operational efficiency and leveraging analytics to drive data-informed decision-making.– Achieved a 100% increase in top-line revenue, doubling firm earnings by aligning business objectives with streamlined processes and targeted market expansion strategies.
EDUCATION
Florida International University
Bachelor's, Business Administration / Concentration in Human Resources
University of Miami Herbert Business School
Master in Business Administration, Executive MBA Program
SKILLS
ABOUT ALICIA M. MASTERSON
I’m a thoughtful, direct, and highly reliable partner to executives and leadership teams.…
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