Alice Rawsthorne
Client Services Director @Loveelectric
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WORK HISTORY
Client Services Director @Loveelectric
As Client Services Director at loveelectric, I lead our client services function, focused on delivering an exceptional experience to every employer we support. loveelectric is on a mission to make electric vehicles more accessible through salary sacrifice, helping people drive electric for less while accelerating the UK\'s transition to sustainable transport. Overseeing the full client journey - from onboarding to long-term relationship management - ensuring a seamless, impactful experience at every stage. Leading and developing a high-performing team, building scalable systems and a culture rooted in continuous improvement and client advocacy. Using data-driven decision-making to prioritise initiatives, track performance, and uncover opportunities to improve retention, engagement, and satisfaction. Running experiments and iterating quickly, testing new ways to enhance the client journey and optimise service delivery. Acting as a strategic advisor to key employer clients, helping them unlock the full value of their EV salary sacrifice schemes.I\'m passionate about building strong, values-driven relationships with clients, empowering teams, and using experimentation and insight to drive measurable impact.
EDUCATION
The University of Edinburgh
Master of Arts (MA), Linguistics and English Language
ABOUT ALICE RAWSTHORNE
I’m passionate about using data to empower teams and clients, and make a real impact on their success. My focus is on helping organisations move past data hoarding and into data-driven action. By translating datasets into actionable strategies, I support teams to improve client retention, optimise operations, and drive measurable impact.
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