Alice Peiying Wang

Analytics Leadership Development Associate @Takeda

Cambridge, MA, US

US Rare Disease Business Unit, Hereditary Angioedema Commercial Analytics and Insights • Congress Attendance Tracking Tracking interactions with health care providers (HCPs) at congresses and investigating correlation with subsequent prescribing and new patient starts Enabling marketing to strategically allocate resources to congresses with most effective HCP interactions • Sample Program tracking Tracking efficacy of providing samples to HCPs for increasing new patient starts on therapy Utilizing Tableau to maintain dashboard of KPIsUS Oncology Business Unit, Colorectal Cancer Insights and Analytics • Segmentation Delivered actionable planning tool to sales representatives Implemented Gaussian Mixture Modeling, Principal Component Analysis and Log-likelihood ratio tests in Python • Payer Mix Empowered strategic resource allocation for payer negotiations by identifying challenges in patient access Utilizing SQL and Python to query, process and visualize dataUS Gastrointestinal Business Unit, IBD Analytics and Data Science • Promotional Review Team (PRT) Support Developed and implemented automated data processing workflow of claims data in python for quarterly updates. Enabled PRT to verify and deploy public-facing marketing leadership claims Empowered collaboration across marketing teams by building platform for sharing of data deliverables • Matched Market Studies Built robust, agile matched markets python script for identification of test control markets to HCP marketing team Accelerated evaluation of pilot marketing campaign • Launch Analytics Enabled early remediation of data quality issues by identifying errors Facilitated real-time tracking of early trends by processing time series specialty pharmacy claims data • KPI Reporting Reduced level of effort by ~85% in reporting of KPIs by building reporting template

Carnegie Mellon University

Master of Science

Carnegie Mellon University

Bachelor of Science

Northeastern University

Doctor of Philosophy (Ph.D.)

D'Amore-McKim School of Business at Northeastern University

Master of Business Administration - MBA