Ali Ulrich
Senior Marketing Manager | Cross-Functional Strategy & Execution
- Role
- Sr Marketing Manager, End User at Libbey
- Location
- Toledo, OH, US
- LinkedIn followers
- 500 followers
About Ali Ulrich
I\'m a Senior Marketing Manager with a knack for transforming complex challenges into structured, actionable outcomes. I work closely with senior leaders and cross-functional teams to align on priorities, move initiatives forward, and turn uncertainty into clarity.My background spans marketing strategy, operations, capital projects, and growth initiatives, and I\'m especially comfortable navigating high-stakes, ambiguous environments. I bring a balanced perspective that combines analytical thinking with a big-picture mindset and a strong bias toward execution. I\'m driven by continuous improvement and enjoy connecting with people who care about building smart, sustainable solutions and making meaningful progress.
Experience
Sr Marketing Manager, End User
Jun 2025 — Present · Toledo, OH, US
Lead end-user marketing initiatives aligned to enterprise priorities, customer engagement, and go-to-market execution. Partner closely with Sales, Product, Operations, and Leadership to align strategy and move cross-functional initiatives forward. Use performance data and reporting (Power BI, Excel) to inform decisions, track progress, and identify opportunities for improvement.
Education
Cuyahoga Community College
Associate of Applied Business, Marketing
2017 — 2020
Cuyahoga Community College
Associate of Arts - AA, Business Administration and Management, General
2017 — 2019
Lourdes University
Bachelor's degree, Business Administration and Management, General
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