Ali Nazir Malik
Director of Sponsorships @Insights Association, Canada Chapter
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WORK HISTORY
Director of Sponsorships @Insights Association, Canada Chapter
EDUCATION
Institue of Management Sciences
MBA
Premier College
BCS
University of Punjab
BA
SKILLS
ABOUT ALI NAZIR MALIK
Strategic, data-driven, and results-focused—I\'m a seasoned insights and analytics leader with 16+ years of experience across research, marketing strategy, and business intelligence. My work spans powerhouse brands in retail, CPG, finance, media, and tech. From leading multi-million-dollar portfolios at companies like Loblaw, Sobeys, EssenceMediacom, and Access Retail, to closing high-impact deals with global clients (Nestlé, Google, Dell, Unilever, and more)—I specialize in helping brands decode consumer behavior, fine-tune marketing investments, and drive sustainable growth. I blend sharp commercial instincts with deep technical knowledge—whether it’s media mix modeling, segmentation, competitive tracking, or loyalty analytics. I’ve managed everything from P & Ls to CRM systems, brand health to customer journeys, and I bring clarity and impact to every touchpoint. Outside the boardroom, I live the same discipline I apply at work—focused, resilient, and always leveling up. No fluff, just results.
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