Ali al Asadi

About Ali al Asadi

As the International Content Manager for the San Francisco 49ers, I lead global content strategy across the UK, Mexico, and the UAE, with a strong focus on expanding the 49ers\' presence in the Middle East through Arabic-first storytelling and culturally relevant content.With a background in NFL digital media, I specialize in bringing brands closer to fans through compelling content, platform optimization (web, app, YouTube), and data-driven strategy. My work bridges cultures and channels — from localized campaigns to global fan engagement that drives both emotion and measurable growth.Fluent in English, Arabic, and Spanish, I bring a global mindset and a creative approach to everything I do. Whether I’m building digital campaigns, launching new markets, or amplifying a brand’s voice, I’m driven by impact, authenticity, and innovation.Always looking to connect, create, and elevate the game.

Experience

1. International Content Manager

   San Francisco 49ers

   Jun 2025 — Present · San Francisco, CA, US

   Responsible for leading a digital and social content strategy in Mexico, UK and the MENA region that aligns with and supports the San Francisco 49ers brand, messaging and audience engagement goals• Oversee and coordinate international content operations, collaborating with regional social community coordinators• Develop localized content strategies that align with global marketing objectives while ensuring cultural relevance in each region• Utilize local, native language contributors to enhance content authenticity and appeal in each region• Track local trends to create culturally relevant content that resonates with each region’s preferences• Amplify official NFL regional content, maintaining the 49ers\' brand voice, and driving visibility through local NFL promotions tailored to each region• Oversee the production and distribution of global content across all digital marketing platforms inclusive of social media, YouTube, web and app, ensuring it aligns with brand objectives and regional needs• Adapt existing content features and develop new formats to enhance engagement in local markets• Assist in writing and translating articles for high-quality, localized content• Support the curation and distribution of international email newsletters tailored to market needs• Track proof-of-performance metrics and create recap and benchmarking presentations to measure the success of content initiatives• Analyze engagement data to refine strategies and improve content performance across regions

Education

• University of Hull

  Bachelor’s Degree, Chemical Engineering

  2014 — 2017

• Loughborough University

  Master's degree, Marketing

  2018 — 2019

Skills

• Teamwork
• Visio
• Research
• Microsoft Word
• Team Leadership
• Microsoft Office
• Aspen Hysys
• Easily Adaptable
• Customer Service
• Matlab
• Management
• Powerpoint
• Microsoft Excel
• Strategic Leadership
• Microsoft Powerpoint
• Leadership
• Flexible Approach