Al Herrera
Account / Brand Director
- Role
- Creative Strategist Associate Creative Director at Mimo Productions
- Location
- Redondo Beach, CA, US
- LinkedIn followers
- 500 followers
About Al Herrera
Brand strategist and senior account lead experienced in shaping integrated campaigns…
Experience
Creative Strategist Associate Creative Director
Dec 2024 — Present · Los Angeles, CA, US
Co-lead for creative direction and strategy for the 2025 TikTok awards, shaping show flow, script development and visual design to strategically connect with a Gen Z audienceOnsite management and creative direction of video teams at TikTok creator events in LA and Boston focusing on content capture for use on owned social media channels
Education
Marymount California University
Associates, Business
2000 — 2002
Loyola Marymount University, College of Business Administration
Bachelor, Business Administration (Marketing & Management)
2002 — 2004
Skills
- Vendor Management
- Marketing
- Digital Media
- Event Management
- Digital Strategy
- Interactive Advertising
- Advertising
- Social Media Marketing
- Project Management
- Social Media
- Video Production
- Integrated Marketing
- Business Development
- Entertainment
- Digital Marketing
- Relationship Marketing
- Media Planning
- Packaging
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