Alfredo Ortiz

About Alfredo Ortiz

I am a business leader and marketing strategist with deep experience spanning consumer products, multicultural marketing, corporate strategy, and executive advocacy. As President and CEO of the Job Creators Network (JCN), I’ve spent the past decade championing small businesses and job creators across the country—testifying before legislators, speaking to business groups nationwide, and ensuring the voice of free enterprise is heard in public policy debates. My commentary has appeared in major newspapers and business journals, and I’m a frequent guest on national radio programs discussing the challenges and opportunities facing America’s entrepreneurs.Before joining JCN, I held leadership roles in both global corporations and consulting firms, including serving as Vice President at CSM Bakery Products and as a consultant at the Boston Consulting Group. Earlier, I founded Grupo MAS—a Hispanic-market strategy consultancy acquired by the Zyman Group—and led major marketing and product initiatives for Kraft Foods, Nestlé, PepsiCo, and Georgia-Pacific.Recognized as a national expert in multicultural and Hispanic marketing, I’ve advised top brands such as Wendy’s, Chick-fil-A, Kellogg’s, and Blue Cross Blue Shield, and co-authored the Yankelovich Multicultural Monitor Report. I’ve also been honored with multiple industry awards for excellence in marketing and communications.I’m passionate about helping organizations grow, innovate, and better serve the diverse communities that fuel the American economy.

Experience

1. President and CEO

   Job Creators Network

   Jan 2014 — Present · Atlanta, GA, US

Education

• Pomona College

  Bachelor's degree, Economics

  1990

• University of Michigan

  Master of Business Administration (M.B.A.)

  1993

Skills

• Marketing Strategy
• Management
• Team Building
• Leadership
• Microsoft Office
• Research
• Marketing
• Strategic Planning
• New Business Development
• Business Strategy
• Microsoft Excel