Alf Gutierrez
Partner – Strategy & Growth at Function Labs | Campaigns grounded in real customer insight
- Role
- Partner Strategy & Growth at Function Labs
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Alf Gutierrez
Helped scale info products from six to eight figures. Grew newsletters from hundreds to…
Experience
Partner Strategy & Growth
Jan 2015 — Present · Brooklyn, NY, US
Lead strategic direction for a creative and marketing studio helping lean teams build campaigns grounded in real customer insight. Scope includes research, copywriting, funnel strategy, and performance analysis.Focus areas:• Voice of customer and psychographic research• Offer development and positioning• Copywriting and campaign architecture• Funnel builds and performance consultingClients range from founder-led brands to enterprise teams including Adobe and Dun & Bradstreet.
Education
Stonehill College
Psychology, Pre-Medicine/Pre-Medical Studies
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