Alex Yifan He

MarSci | Data | Measurement| Open Source MMM | ex-Meta | Mushroom hunter

Role
Senior Staff Marketing Analytics Specialist at Mozilla
Location
Livingston, NJ, US
LinkedIn followers
500 followers

About Alex Yifan He

I\'ve been focusing on 3 challenges in my past 12+ years of career: 1. How did…

Experience

  1. Senior Staff Marketing Analytics Specialist

    Mozilla

    Jul 2024 — Present

    Measures full-funnel marketing performance and provides actionable insights on optimization.

Education

  • Rutgers, The State University of New Jersey-New Brunswick

    Master of Science (M.S.)

  • Shanghai Maritime University

    Bachelor of Economics

Skills

  • Statistics
  • Sas
  • Microsoft Office
  • Economics
  • Analytics
  • Python
  • Predictive Modeling
  • Analysis
  • Predictive Analytics
  • Quantitative Analytics
  • Data Analysis
  • Stata
  • Statistical Modeling
  • Time Series Analysis
  • Sas Programming
  • Marketing Mix Modeling
  • Spss
  • Logistic Regression
  • Data Mining
  • Quantitative Research
  • Panel Data Analysis
  • Linear Regression
  • R
  • Market Research
  • Econometrics
  • Marketing Strategy

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Alex Yifan He — Senior Staff Marketing Analytics Specialist at Mozilla in Livingston, NJ, US | Unifers