Alex Satterfield

VICE PRESIDENT & WEALTH MANAGEMENT OPERATIONS♜ I fuel growth for independent wealth firms using data-driven advisory, client-centered support, and technology solutions.

Role
Vice President, Product Tamp Program Management at LPL Financial
Location
Charlotte, NC, US
LinkedIn followers
500 followers

About Alex Satterfield

Remaining competitive in today’s investment management industry requires reimagining client experiences, operational efficiencies, and market strategies.Hi, I’m Alex. WHAT I DOAs a Vice President for an investment and business solutions company, I help independent financial advisors create business models, services, and technologies that help them run a thriving business that takes care of their clients. HOW I DO ITBuilding trust is my most important asset.With data-driven insights and a service-oriented approach, I deliver clear value through: FINANCIAL ADVISORY & LEADERSHIP: I lead initiatives that drive revenue and shareholder value by streamlining operations, enhancing productivity, and elevating client experiences across multiple areas of the investment sector. OPERATIONS & TECHNOLOGY: From AI to back-office tools and applications, I provide our partners with curated selections of vendors and technologies that allow them to personalize and shape transformative workflow operations, systems, and processes that deliver superb client support and service. SALES STRATEGY & SUPPORT: Focusing on sustainable growth, I create new revenue opportunities through strategic partnerships. Beyond overseeing infrastructure and data modernization projects, I advocate for innovative revenue models and advisor migration strategies that scale advisory businesses and support our M&A growth. CERTIFIED FINANCIAL PLANNING: Whether it\'s individual clients or independent wealth partners, my teams tailor wealth- and business-building strategies that achieve long-term goals. MY LEADERSHIP STYLEMy teams are the true champions of our success.I empower them by setting clear goals, encouraging open communication, and removing barriers. Leadership is about supporting others and creating an environment for people to excel.KEY STRENGTHS: BROKERAGE & CLIENT MANAGEMENT• CFP® & FINRA Series 24, 7, 6, 63• UHNW & HNW Wealth Management• Cross-Sales Modeling & Growth Strategy• Business Development & Partnerships• Strategic Planning, Operations & Execution PROGRAM & PROJECT MANAGEMENT• Agile & Lean Six Sigma Project Leadership• Market Intelligence & Competitive Analysis• Risk & Valuation Modeling• Technology & Platform Innovation• Vendor & Stakeholder Management CONSULTING & CLIENT ENGAGEMENT• Financial Needs Assessment• Private & Corporate Advisory• Education & Retirement Planning• Compliance & Risk Controls LEADERSHIP• Leadership Development & Mentorship• Executive Communication & InfluencingHow can I help you today?

Experience

  1. Vice President, Product Tamp Program Management

    LPL Financial

    Jan 2024 — Present · Charlotte, NC, US

    17B Platform AUM with $8M Net Spend 15+ TAMP Programs 3 Active M&A IntegrationsAs Vice President of TAMP Program Management at LPL Financial, I drive strategy and daily operations for our Turnkey Asset Management Programs, empowering advisors and clients with innovative, competitive solutions within the Wealth Management Solutions group.I lead platform management efforts, including program development, advisor experience optimization, fee negotiations, and contract review. Collaboration is key, so I partner cross-functionally with Business Development, Wealth Consulting, Compliance, and Legal teams to support recruitment, enhance advisor interactions, and ensure regulatory compliance.By gathering and analyzing advisor and stakeholder feedback, I translate insights into actionable strategies that refine our platform. I also provide data-driven presentations to leadership, influencing the direction of our investment products and advisory offerings. At the heart of my role is a high-performing team I mentor and develop to ensure exceptional day-to-day TAMP management, creating lasting value for our advisors and clients alike.

Education

  • Elon University

    Bachelor of Science, Business Administration (finance concentration), Business Administration: Finance Concentration. Philosophy and Leadership minors.

  • Wake Forest University School of Business

    Master of Business Administration (MBA)

    2017

Skills

  • Analysis
  • Competitive Analysis
  • Process Improvement
  • Risk Management
  • Financial Analysis
  • Investments
  • Cross-Functional Team Leadership
  • Business Analysis
  • Data Analysis
  • Project Management
  • Financial Services
  • Management
  • Leadership Development
  • Change Management
  • Multi-Site Team Management
  • Coaching
  • Financial Planning
  • Business Process
  • Leadership
  • Team Leadership
  • Finance

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Alex Satterfield — Vice President, Product Tamp Program Management at LPL Financial in Charlotte, NC, US | Unifers