Alex Perry

About Alex Perry

With over 20 years of experience as an entrepreneur, Alex Perry has a proven track record of starting, building, and growing successful businesses. His passion for innovation and his commitment to excellence have shaped his career, spanning industries and creating lasting impact.Before joining Right Way Signs, Alex spent eight years in the nonprofit sector with a pro-business lobbying organization, where he worked closely with business leaders and lawmakers at the state and federal levels. His focus was on helping both large, small and emerging businesses navigate the complexities of policy and advocacy, ensuring they had a voice in shaping their industries.As CEO of Right Way Signs, Alex has transformed the company from a small operation into a nationally recognized leader in signage and branding. Under his leadership, the company specializes in interior and exterior branding, offering creative, high-quality signage solutions powered by the latest technology. Alex has built a team of the industry’s most talented sign fabricators, painters, and creatives, driving innovation and craftsmanship at every turn.In 2018, Right Way Signs was honored by Inc. Magazine as one of the fastest-growing companies in America. Today, it is also one of the largest hand-painted sign and mural companies in the country, completing thousands of projects annually for iconic brands such as Starbucks, Portillo’s, Foxtrot, Radio Flyer, and more. Alex has also been highly engaged with the City of Chicago and recognized for his work by both the International Sign Association and the Illinois Sign Association in reforming the permitting process in Chicago. His efforts led to a significant improvement, reducing the lead time for obtaining sign permits from the previous 6-12 months to just a few weeks, a change implemented in 2023.Alex’s vision and leadership have propelled Right Way Signs to the forefront of the signage industry. His ability to adapt to emerging technologies and trends ensures the company remains a trusted partner for businesses seeking innovative, impactful branding solutions.

Experience

1. CEO

   Right Way Signs, Llc

   Jul 2014 — Present

   As CEO of Right Way Signs, LLC, I have led the company through transformative growth, driving a increase in business and scaling operations from a local shop to a nationally recognized brand. Under my leadership, Right Way Signs was named one of America’s fastest-growing companies by Inc. Magazine in 2018 and has earned more than a dozen industry awards for the creativity, innovation, and scale of our work.One of my proudest achievements has been collaborating with the City of Chicago and key partners to reform and streamline the city’s sign permitting process—an initiative that strengthened our reputation as a trusted leader in the signage industry. I have also prioritized brand visibility, securing extensive media coverage for Right Way Signs, including features on WGN, ABC7, NBC5, CBS2, FOX12, The Chicago Sun-Times, Chicago Tribune, Chicago Magazine, and nationally on NBC Nightly News with Lester Holt, Windy City Rehab (MAX/HGTV), Signs of the Times, Sign Builder Illustrated, and numerous podcasts.My role encompasses overseeing daily operations, guiding strategic growth, and advancing the Right Way Signs brand. Today, the company is a recognized market leader in custom and creative signage, trusted by an exceptional roster of clients including Big Star, Smoke Daddy BBQ, Starbucks, Goose Island Beer Company, Vital Proteins, Chicago Cubs, Jim Beam, Chicago Blackhawks, Lagunitas Brewing Company, LinkedIn, Herman Miller, Morton Salt / Salt Shed, Soho House, Portillo’s, Foxtrot, and Swift & Sons.Right Way Signs continues to stand out as one of the fastest-growing fabrication and graphics companies in the U.S, known for its creativity, craftsmanship, and impact on the industry.

Education

• Northwestern University

  Bachelor of Applied Science (BASc), Political Science and Government

Skills

• Board Development
• Politics
• Transportation
• Social Networking
• Management
• Web Design
• Strategy
• Social Media Marketing
• Manufacturing
• Workers Compensation
• Online Marketing
• Event Management
• Grassroots Organizing
• Nonprofits
• Blogging
• Leadership Development
• Employment Law
• Marketing
• Public Relations
• Fundraising
• Marketing Strategy
• Membership Development
• Non-Profits
• Infrastructure
• Public Speaking
• Government Relations
• Marketing Communications
• Facebook
• Small Business
• Corporate Tax
• Social Media
• Strategic Planning
• Entrepreneurship
• Integrated Marketing
• Coalitions
• Graphic Design
• Branding & Identity
• Public Policy
• Event Planning