Alex Orson
Operations Lead @ BBH USA | Program Management, Certified ScrumMaster
- Role
- Operations Lead & Head of Pm for Psone at BBH USA
- Location
- Raleigh-Durham-Chapel Hill, NC, US
- LinkedIn followers
- 500 followers
About Alex Orson
I\'m an accomplished director of operations and program management with extensive agency…
Experience
Operations Lead & Head of Pm for Psone
Jan 2023 — Present · New York, NY, US
Operations and Program Management Lead for PSOne (Publicis Groupe\'s bespoke solution for The J.M. Smucker Company), overseeing a team of 200+ across six Publicis Groupe agencies and iconic brands including Jif, Smucker’s, Café Bustelo, Folgers, Milk-Bone, and Meow Mix.Financial & Operational Leadership: Directed the financial health and stability of a $50M+ business, balancing resources and ensuring financial pacing across multiple metrics.Strategic Alignment: Acted as Chief of Staff to the PSOne President and served as the key interface for senior leadership across six partner agencies, providing the organizational voice and driving strategic alignment toward client goals.Negotiation & Contracts: Led all contract negotiations and drafting, including the development of strategic staffing and resource plans.Business Transformation: Established operational process and ensured compliance across all activities, including leading the management of brand divestiture and acquisitions.Innovation & Efficiency: Championed digital transformation and the strategic implementation of AI tools to maximize working efficiency and client value.Team & Talent Management: Mentored and managed a team of nine project managers, fostering talent and operational excellence across the organization.
Education
Northern Illinois University
Bachelor of Science (B.S.), Communication and Media Studies
1995 — 1999
Skills
- Advertising
- Online Advertising
- Company Naming
- Spreadsheets
- Crm
- Sem
- Social Media Marketing
- SEO
- Pets
- Loyalty Marketing
- Marketing Communications
- Marketing
- Brand Management
- Marketing Strategy
- Digital Media
- Project Management
- Digital Marketing
- Confluence
- Ppc
- Social Media
- Strategy
- E-Commerce
- Event Management
- Digital Strategy
- Brand Development
- Email Marketing
- Creative Direction
- Cat Herding
- Integrated Marketing
- Analytics
- Public Relations
- Product Naming
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