Alex Middel

About Alex Middel

With over 14 years of experience in digital marketing, I specialize in performance marketing, data analysis, and omni-channel strategies at Digital Strike. As Director of Paid Media, I focus on managing and optimizing multi-channel paid search campaigns across platforms like Google Ads, Microsoft, Meta, and TikTok, ensuring our clients achieve their business goals and maximize ROI. At Digital Strike, my efforts are concentrated on translating complex performance data into actionable insights and enhancing lead quality through advanced call tracking and conversion qualification methods. Dedicated to fostering growth, I thrive on tackling complex challenges and empowering teams to deliver measurable results aligned with client objectives.At AM Digital, I grew a one-man marketing team into a national marketing agency, securing enterprise client partnerships with multiple Top-50 property management companies, including #1 and #3, in under 3 years. At The Bozzuto Group, I helped guide and scale digital marketing efforts, including a portfolio of 200+ high-end apartment communities, growing from 40th to the 20th largest management portfolio in the U.S. in 2 years, and becoming the #1 portfolio in the nation for lead generation.Key Strengths- Digital Marketing- Strategic Planning- Team Leadership- Campaign Management- Budget Management- Data Analysis- SEO, SEM, and Paid Media- Content Strategy- Social Media Management- Customer Engagement- Brand Management- Partnership and Collaboration- Reporting and CommunicationWorking on something interesting, or just want to connect? Email me at a••••••••@gmail.com

Experience

1. Senior Account Strategist, Paid Media

   Directive

   Apr 2026 — Present

Education

• Bell Curve

  The Growth Program

• University of Delaware

  Bachelor of Science - BS, Civil Engineering

Skills

• Reputation Management
• Entrepreneurship
• Corporate Branding
• SEO
• Business Analysis
• Strategy
• E-Commerce
• Management
• Marketing Communications
• Strategic Partnerships
• Social Media Strategist
• Online Reputation Management
• Email Marketing
• Business Planning
• Business Development
• Digital Marketing
• Sales
• Online Advertising
• Advertising
• New Business Development
• Analytics
• Public Relations
• Business Strategy
• Yelp
• Customer Service
• Real Estate
• Product Strategy
• Social Media Marketing
• Product Development
• Online Marketing
• Digital Media
• Product Marketing
• Social Networking
• Competitive Analysis
• Start-Ups
• Social Media Consulting
• Social Media Blogging
• Leadership
• Inbound Marketing
• Social Media