Alex Wilson
Salesforce Administrator - Global @Radius
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WORK HISTORY
Salesforce Administrator - Global @Radius
Crewe, GB
Salesforce Administrator supporting CRM transformation, project delivery, and global rollouts for 2,100+ users globally. Experienced in multiple languages, currencies, and industries including fuel, telematics, insurance, payment cards, telecoms, and vehicle leasing. Part of Radius Group, a £3bn turnover business.Key Achievements:Service Cloud Deployment (12 Countries):Supported Service Cloud deployment for Customer Service and Account Management teams:Delivered multilingual setup, Omni-Channel, skills-based routing, queue management, and Flow Builder automation.UK: Great Britain, Northern IrelandEurope: Ireland, Germany, Netherlands, France, Belgium, Spain, Portugal, ItalyAsia: Malaysia, SingaporeSales Cloud Expansion (APAC):Implemented Sales Cloud in Malaysia and Singapore with bespoke banking workflows and social media lead generation via TikTok and Facebook, improving sales pipeline efficiency.Salesforce Transformation (Europe):Delivered Salesforce solutions for Sales, Marketing, Security, and Credit teams across 7 European countries, addressing regional requirements, multilingual workflows, and GDPR-compliant data security. Completed rollout across 9 offices in 5 months.Sales Cloud Rollout (Europe):Supported Sales Cloud launch across 7 countries, providing onboarding, user training, and change management to drive CRM adoption and standardize processes.API Management and Integration:Managed Salesforce API integrations, resolving outbound issues and enabling real-time data exchange with third-party systems.Core Skills and Expertise:Salesforce Platforms: Sales Cloud | Service Cloud | Marketing CloudFlow Builder Automation | Omni-Channel Routing | Skills-Based RoutingMetadata API Management | Third-Party IntegrationsMultilingual Deployments (STF Translations)Data Security | GDPR Compliance | Scalable Solution DesignCRM Strategy | Salesforce Configuration | CRM AdministrationUser Training | Change Management | CRM Adoption
EDUCATION
Cheshire College
Mathematics
Lonehill International Academy
GCSE's
ABOUT ALEX WILSON
Salesforce Administrator specialising in CRM transformation and system optimisation. Collaborating with international teams and stakeholders to implement Salesforce solutions across Sales Cloud, Marketing Cloud, Service Cloud, and Security integrations. Expertise in process automation, data security, Omni-Channel support, and API integrations, driving efficient, scalable end-to-end processes and user adoption-Maximising CRM & Marketing quality and process efficiency- Salesforce- Marketo
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