Alexis C. McDonald

Community Manager | Social Listening | Marketing Strategist

Role
Community Manager at MSC Cruises
Location
Miami-Fort Lauderdale, FL, US
LinkedIn followers
500 followers
Customer/Client ServiceView LinkedIn profile

About Alexis C. McDonald

With seven years of experience managing online communities and social engagement, I have worked with major brands like AT & T, MSC Cruises, and ACT. As a social listening and community manager, my main objective is to ensure that the high volume of interactions, customer inquiries and concerns are aligned with brand integrity.

Experience

  1. Community Manager

    MSC Cruises

    Jul 2024 — Present

    Lead community engagement strategies across Facebook, Instagram, Twitter, YouTube, and Tiktok, driving real-time audience connections and fostering brand loyalty.Analyze engagement data using Sprinklr to track sentiment trends, delivering actionable insights that shape content strategies and refine brand voice for culturally relevant messaging.Collaborate with key stakeholders to enhance community response protocols, effectively managing sensitive brand moments and crisis communications.

Education

  • University of Miami

    Bachelor of Science (B.Sc.), Communication

    2013 — 2018

  • University of Southern California

    Master of Fine Arts - MFA

  • University of Miami

    Bachelor's degree, Communication and Media Studies

Skills

  • Social Networking
  • Customer Service
  • Journalism
  • Powerpoint
  • Microsoft Excel
  • Leadership
  • Writing
  • Sports
  • Microsoft Office
  • Research
  • Microsoft Word
  • Fundraising
  • Editing
  • Public Speaking
  • Social Media
  • Event Planning

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