Alex Torres

Sales Marketing Coordinator @Naturipe Farms

Woburn, MA, US

As a Sales Coordinator at one of the nation’s leading berry distributors, I provide critical support to our Boston Sales office and broader Sales Team by managing high-volume order processing, maintaining retailer portal data, and coordinating key administrative functions. I work closely with Account Managers to ensure accurate order entry, timely communication with customers, and seamless execution across platforms like I-Trade, ADX, Syndigo, and Specright.I also contribute to marketing initiatives, including the development of a comprehensive product catalog showcasing our full berry portfolio with detailed packaging specs and imagery. My role blends operational precision with creative collaboration, supporting both day-to-day sales functions and long-term strategic projects that enhance customer experience and brand presence.

University of Massachusetts Lowell

Bachelor of Business Administration - BBA, Marketing