Alex Hultgren

Chief Marketing Officer @The Quantum Storey Company, Inc

Phoenix, AZ, US
EMAILS
a••••••••@chameleoncollective.com
MOBILE NUMBERS
+17•••••••98

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WORK HISTORY

Feb 2018 — Present

Chief Marketing Officer @The Quantum Storey Company, Inc

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Los Angeles, CA, US

Founding CMO of Quantum Storey® - an early stage company that has created an extended reality (XR) technology platform to transform traditional physical and digital formats into curricula for active and experiential entertainment and learning. We merge multiple modalities of interaction into one, affordable, easy-to-use globally scalable product appealing to consumers as they look for their next interactive home entertainment experience. The Company incorporates major Hollywood IP and STEAM education into each entertaining title, blending augmented reality (AR) and virtual reality (VR) while utilizing XR Portal Points® to take a deeper dive into the content, facilitating multiple pathways to be entertained and learn - all while retaining the core experience and benefits of reading. Artificial Intelligence (AI) is then layered to assist in the development of key sensory output learning styles necessary to entertain and facilitate reading success in the next generation of learners.Take the Quantum Leap!™

EDUCATION

N/A

UCLA

BA, Economics/German

N/A

Universität Trier

Business, Marketing

N/A

University of Michigan - Stephen M. Ross School of Business

MBA, Marketing & Strategy

SKILLS

StrategyDigital StrategyIntegrated MarketingTwitterMarketingManagementDigital MarketingOnline AdvertisingMarketing CommunicationsFacebookBrand ManagementCross-Functional Team LeadershipMarketing StrategyCrmMedia PlanningProduct MarketingAutomotiveMobile DevicesSocial MediaDigital MediaSalesCreative DirectionLeadershipStrategic PlanningProduct ManagementMarket PlanningAnalyticsBusiness StrategyAutomobileProduct Development

ABOUT ALEX HULTGREN

As a Partner at Chameleon Collective, I help clients across North America and Europe solve challenges and accelerate growth in business, brand, and product strategy. With over 20 years of marketing experience in B2C and B2B sectors, I serve as an interim CMO, SVP, or VP for clients in advertising, media, and technology industries, providing top-down leadership and execution.I have a track record of driving business and people development, creating and implementing impactful solutions, and building high-integrity relationships across functions and stakeholders. Some of my achievements include overseeing Ford\'s multi-million-dollar digital media budgets, launching a new brand campaign and tagline for Victory Motorcycles, designing and managing Walmart\'s multi-channel national campaigns, and establishing Ford\'s social media architecture and governance for 23 markets in Europe. I hold an MBA in Marketing & Strategy from the University of Michigan, a BA in Economics/German from UCLA, and certifications in AdWords, Marketo, and I am a CUDE. I am passionate about helping clients delight their customers and finding new ones to create stable, predictable growth.

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