Alexander Gillies
Principal Systems Designer @Escape Velocity Entertainment
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WORK HISTORY
Principal Systems Designer @Escape Velocity Entertainment
Lead design direction for core meta/platform systems for unannounced title, turning ambiguous product goals into strong foundational systems and compelling player experiences.• Build scalable live-service frameworks (data, tuning, validation, workflows) with emphasis on repeatability, maintainability, and high iteration speed.• Translate creative intent into rigorous goals, rules, and decision frameworks, enabling faster alignment across multi-discipline teams and effective solutions teams can own and believe in.
ABOUT ALEXANDER GILLIES
Design leader known for diagnosing foundational experience constraints and turning creative intent into rigorous goals that shepherd teams from concept to ship, and beyond. I have guided multiple large-scale overhauls across live-service and production, using prototypes, collaboration, and rapid iteration to improve clarity, focus, and the player experience.• Championed multiple direction-change overhauls by identifying constraints, reframing goals, and guiding teams through rapid iteration into shippable solutions.• Shipped Fortnite Ranked, improving competitive mode retention from 5% to 35% while strengthening competitive integrity, match quality, and progression clarity.• Led systemic redesigns (itemization + progression) that increased player agency and improved content scalability through modular frameworks and clear design principles.• Known as a trusted cross-functional partner (design/eng/prod/art/UXUI/analytics/research) who delivers high-signal feedback that de-risks milestones and clarifies creative vision.
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