Alex Franks

Group Director, Tesco Mobile @Tesco

Margate, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Oct 2017 — Present

Group Director, Tesco Mobile @Tesco

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London, GB

The primary Tesco shareholder representative for our Tesco Mobile businesses in the UK, Ireland and Central Europe, with responsibility for maximising the value generated by our mobile portfolio.Exploring expansion opportunities for Tesco Mobile internationally, leading negotiations with potential network operator partners and building go to market strategies. P&L accountability for our portfolio of international Tesco Mobile businesses. Advisor to the Tesco Mobile Boards.Creating strong leadership teams within our Tesco Mobile businesses.

EDUCATION

1993 — 1997

Keele University

2:1, International Relations

SKILLS

Mobile MediaAdvertisingTelecommunicationsMobile StrategyMobile CommunicationsMobile AdvertisingMobile InternetMobile MarketingMobile ContentMobile TechnologyMobile CommerceLocation Based ServicesStart-UpsMvnoNew MediaSmsMobile PaymentsEntrepreneurBusiness StrategyMobile DevicesEntrepreneurshipGo-to-Market StrategyStrategyStrategic PartnershipsOutsourcingMobile ApplicationsNew Business DevelopmentIntegrationDigital StrategyE-CommerceLeadershipDigital MediaDigital MarketingMergers & AcquisitionsOnline MarketingProduct MarketingProduct ManagementSolutions MarketingOnline AdvertisingWeb Analytics

ABOUT ALEX FRANKS

Telecoms and media professional specialising in the creation, development and leadership of high performance teams, in-house and outsourced, dedicated to producing results in fast changing, high risk environments at the forefront of new technologies and business models.Successfully established new businesses, developed market entry strategies, launched new brands and grown products and services within established organisations and start-ups.An effective leader who understands how to gain support for new business initiatives, achieve revenue targets and manage P&L responsibilities. A motivator experienced in team building across diverse regions, cultures and disciplines.Chosen by the readers of Global Telecoms Business as one of the 40 most impressive leaders of the global telecoms industry under the age of 40 in 2011 and 2012.

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Alex Franks — Group Director, Tesco Mobile at Tesco in Margate, GB | Unifers