Alex E.
Product Marketing Manager @Skimmer
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WORK HISTORY
Product Marketing Manager @Skimmer
Austin, TX, US
As a founding product marketing manager at Skimmer, I lead go-to-market strategy for both new and existing products. My role sits at the intersection of product, marketing, sales, and customer success, connecting the dots to make sure everything we bring to market is positioned clearly and effectively- Identify market opportunities and shape product positioning- Develop launch strategies that drive adoption and impact- Craft messaging that resonates with pool service pros and highlights Skimmer’s value- Enable sales and customer success teams with the right tools, training, and collateral- Partner closely with product to align on the roadmap and upcoming releases- Monitor competitors and build differentiated positioning- Translate customer and market insights into action across the business
EDUCATION
Nnamdi Azikiwe University
Bsc, Accountancy
CIM | The Chartered Institute of Marketing
Certificate in Professional Marketing, Marketing
Humber College
Certificate, Sales and Marketing
SKILLS
ABOUT ALEX E.
I’m Alex Ejesi, a product marketing manager at Skimmer, where I lead go-to-market for features that help pool service pros run better businesses.Before this, I spent a couple of years at Acuity Insights and four years at Piggyvest, both in PMM roles.After 7+ years in product marketing, most of my work still comes down to the same thing: figuring out how to position a product so the right people get it, and then making sure sales, CS, and marketing are all telling the same story.I like building the product marketing function from the ground up - Skimmer\'s my second time doing it as a founding PMM!
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