Alex Campanelli
- Role
- Manager, Dasher & Merchant Content Marketing at DoorDash
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
Experience
Manager, Dasher & Merchant Content Marketing
Mar 2023 — Present
I am responsible for building & executing on a comprehensive content marketing strategy for our Dasher audience. This is includes focus areas like increasing organic reach and impact, and content production that spans all stages of the funnel through tactics like blog posts, landing pages, video, etc. I also manage the DoorDash editorial calendar for merchants, executing on blog content production, providing copywriting across multiple channels, building lead generation content (ebooks & website landing pages) and measuring its performance.
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