Alex Cabanas
Leading audience integration strategies to enhance marketing performance @ATT
- Role
- Lead Marketing Management - Segment & Audience Integration at AT&T
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Alex Cabanas
With over 15 years of experience in marketing, I specialize in audience integration and strategy development, currently serving as Lead Marketing Management at AT & T. My role focuses on leveraging audience insights, collaborating with analytics teams, and crafting data-driven strategies to enhance consumer targeting, improve ROI, and support business objectives. My expertise lies in building performance-driven marketing plans and fostering strong relationships across teams to deliver impactful campaigns. Passionate about aligning research with actionable outcomes, I contribute to creating innovative communications and solutions that resonate with diverse audiences.
Experience
Lead Marketing Management - Segment & Audience Integration
Apr 2025 — Present
Education
University of California, Riverside
B.A., Communication Studies
2006 — 2010
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.