Alex Stewart
Creative Content Marketing Manager Who Elevates Brands, Drives Engagement and Boosts Conversions | Content Strategy & Marketing | AI Content Creation | B2B Marketing | Content Calendars
- Role
- Senior Content Marketing Specialist at Johnson Controls
- Location
- Raleigh, NC, US
- LinkedIn followers
- 500 followers
About Alex Stewart
Creating Engaging Marketing StrategiesI deliver strategies for marketing campaigns that stop mindless scrolling and drive engagement. Through a blend of creative branding and performance marketing, I craft messaging that resonates throughout the customer journey. Building Brand Messaging & Content StrategyOwning and leading a brand’s entire messaging strategy, I develop content strategies that attract and convert target audiences across industries. I work with teams to bring an endless supply of creative strategies, using humor to make brands stand out.Across every brand, my approach blends research, strategy, and execution, ensuring content not only engages but also drives business growth. Turning Complexity into ClarityMy leadership focuses on blending creativity with data-driven strategy, ensuring content captivates audiences and delivers tangible business results.I coach teams to see patterns where others see complexity and put themselves in another person’s shoes to understand their needs, motivations, and communication preferences, making brainstorming sessions more productive. Driving Impact with Data-Driven StorytellingI love working with customer-centric brands, using data to uncover audience motivations and pain points, crafting unique stories that make the brand the hero. 🤝 Fostering Collaboration & AdaptabilityI leverage cross-functional collaboration to test new ideas and refine messaging. Coming from an agency background, I’m used to juggling multiple projects, meeting tight deadlines, and pivoting strategies as business needs evolve. Crafting Journalism-Inspired Writing & EditingWith a degree and experience in journalism, I’m a skilled writer and editor. I research deeply, ask the right questions, and turn assignments around quickly. My meticulous attention to detail delivers clean, readable copy, simplifying complex ideas into content that is easy to understand.
Experience
Senior Content Marketing Specialist
Aug 2025 — Present
Education
University of Missouri-Columbia
Bachelor of Journalism, Magazine Writing
2015
Universidad Austral, Buenos Aires
Spanish Language and Literature
2014
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