Alex Brandt
Senior Campaign Manager | Lifecycle Marketing Expert | B2B SaaS
- Role
- Senior Campaign Manager at Workiva
- Location
- Portland, OR, US
- LinkedIn followers
- 500 followers
About Alex Brandt
I’m probably the only journalism school grad you’ll ever meet who says they enjoy the math behind writing.Every well-crafted message is a balanced formula. Take your audience’s needs and pain points, add in the outcomes they seek, and multiply by what you have to offer. Divide into approachable, digestible pieces. Sum it up clearly, with confidence.As a passionate content marketer with over a decade of experience in B2B marketing, I love applying this formula to develop go-to-market messaging and campaign content that resonates with customers, drives engagement, and elevates brands. My specialties include campaign strategy and campaign development, content marketing, product marketing, content ideation and development, content strategy, messaging and positioning, cross-functional program and process improvement, and creative project management. I\'m an ideas person, with exceptional follow-through skills. Meeting new people fills my cup, so please reach out if you’d like to talk about content marketing, campaign strategy, or Pilates.
Experience
Senior Campaign Manager
Jun 2025 — Present
Education
University of Missouri-Columbia
Bachelor of Journalism
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