Alexa Polinow
Senior Vice President | ECM | Head of Strategy and Innovation @ Citi
- Role
- Senior Vice President - Ecm Marketing Retail Strategy and Innovation at Citi
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Alexa Polinow
I’m a marketing manager with experience in multi-channel marketing, campaign management, partnerships, promotions, and events, relationship/partner management, brand management, business development, and B2B sales.Previously, I was a B2B marketing manager at Shutterstock driving market awareness and penetration among small and medium sized business customer segments (creative teams, marketing managers, etc.). I led marketing initiatives within E*Trade driving customer engagement within sales and service channels providing streamlined, branded, and relevant content to clients. Prior to that, I was part of the American Express Savings at Work team, a co-brand benefit program with nationwide brands in business travel, supplies, and services for Middle Market American Express Corporate Card members. Successes include signing and launching two new partners in previously unexplored industries into the program which generated enormous results and satisfaction from sales teams, Card Members, and partners.Colleagues know me as a highly creative marketer who can be trusted to think outside the box and push boundaries to create long lasting and effective strategies. I work well on my own, but I’m at my best collaborating with others. I’m truly passionate about marketing and while I enjoy all aspects of my job, my favorite stage of a project is working with the client or business unit leader during the collaborative process and watching the ideas start to flow.Specialties: Marketing, business development, sales, partnerships management, excellent writing/verbal/closing skills, problem solving, strategic thinking, partnerships and data analysis.
Experience
Senior Vice President - Ecm Marketing Retail Strategy and Innovation
Aug 2023 — Present · New York, NY, US
Education
University of Pittsburgh
Bachelor of Science - BS, Business Administration; Marketing
2005 — 2009
James Cook University
Marketing
2008 — 2008
Skills
- Project Management
- Salesforce.com
- Strategic Planning
- Business Development
- Digital Marketing
- Customer Retention
- Strategy
- Customer Service
- Management
- Marketing Communications
- Analytics
- Marketing
- Business Strategy
- Competitive Analysis
- Microsoft Excel
- Powerpoint
- Direct Sales
- New Business Development
- Negotiation
- Operating Systems
- Email Marketing
- Lead Generation
- Strategic Partnerships
- B2b
- Relationship Management
- Direct Marketing
- Data Analysis
- Marketing Strategy
- Market Research
- Problem Solving
- Account Management
- Public Speaking
- Integrated Marketing
- Microsoft Word
- Crm
- Analysis
- B2b Marketing
- Leadership
- Cold Calling
- Social Media
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.