Ali Avink

About Ali Avink

As Legal Operations and Innovation Manager, my role focuses on helping the firm work smarter by connecting technology, data, and practical process improvements. In close collaboration with attorneys and administrative teams, we design workflows that improve efficiency, strengthen collaboration, and track the metrics that support better decision-making. I also help lead our AI strategy and support hands-on training so teams feel confident putting new tools into practice.The role also supports pricing and broader strategic initiatives, partnering across departments to turn financial and operational data into insights that guide thoughtful decision-making. This includes reviewing financial performance, supporting annual rate reviews, helping develop alternative fee arrangements, and identifying opportunities to deliver even greater value to clients. From coordinating cross-functional projects to helping guide the rollout of new technology, the work centers on strengthening a culture of innovation, collaboration, and continuous improvement.

Experience

1. Legal Operations Innovation Manager

   Warner Norcross + Judd

   Jan 2025 — Present · Grand Rapids, MI, US

Education

• Saginaw Valley State University

  Bachelor of Business Administration (B.B.A.), Business Administration and Management, General

  2012 — 2016

• Saginaw Valley State University

  Bachelor of Business Administration - BBA, Business Administration and Management, General

• Northwood University

  Master of Business Administration (M.B.A.), Business Administration and Management, General

  2017 — 2018