Alexandria Willard

Senior at Oklahoma State University | Marketing Communications & Data Analytics Major | Pre-Law

Role
Director of Brand Innovation at Field Rush
Location
Dallas-Fort Worth, TX, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Alexandria Willard

Hey, I’m Alexandria Willard, a senior at Oklahoma State studying Marketing Communications…

Experience

  1. Director of Brand Innovation

    Field Rush

    Jul 2025 — Present · US

    Lead brand strategy for Field Rush, a media company dedicated to covering all things college football-Develop and implement innovative approaches to reshape how fans engage with college sports through digital storytelling and brand experiences-Oversee brand growth initiatives, from visual identity to campaign strategy, ensuring consistency and impact across platforms-Collaborate with the team to identify emerging trends in sports media and translate them into content and partnerships that expand Field Rush’s reach-Drive forward-thinking ideas that position Field Rush as a leader in the evolving landscape of college football coverage.

Education

  • Oklahoma State University

    Bachelor's degree, Marketing Communications Management

  • Oklahoma State University

    Bachelor's degree, Data Analytics

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Alexandria Willard — Director of Brand Innovation at Field Rush in Dallas-Fort Worth, TX, US | Unifers