Alexandra Zalec
Global Vice President, Brand Marketing, Partnerships & Events @Fix Network World
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WORK HISTORY
Global Vice President, Brand Marketing, Partnerships & Events @Fix Network World
Manage brand marketing initiatives for the Fix Network worldwide; develop and facilitate global and regional marketing strategies, associated campaigns and activations. Optimize regional partner sponsorship programs for maximum mutual value, and drive the planning and execution of corporate events which are aligned with the organization\'s overall business strategy.
EDUCATION
Inbound Marketing University
Inbound Marketing Certified Professional
University of Manitoba
Bachelor of Commerce (Honours), Major Marketing, Minor HR
SKILLS
ABOUT ALEXANDRA ZALEC
Highly-organized, results-oriented marketing and communications professional with proven success in: Corporate and consumer marketing Research analysis Strategic plan development Value proposition establishment Brand repositioning Creative promotional development Customer experience delivery Public and employee communications Leadership and team building Budget planning and accountabilityManagement style incites enthusiasm and motivation for achieving corporate brand vision. Strong analytical and problem solving skills with holistic business view and a creative side to drive innovative and inspired target audience focused marketing campaigns.
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