Alexandra Hof

WORK HISTORY

EDUCATION

ABOUT ALEXANDRA HOF

People leader with 18 years in Renewable Energy, Power Generation and Process Industry. Lead business wide strategic initiatives in international matrix organisations delivering business impact (revenue and cost out), business transformation and continuous improvements. Enthusiast to build an agile and resilient organisations which design and deliver reliable, affordable, sustainable energy products. She has an Executive MBA and a degree in Mechanical Engineering.Since January 2022, Alexandra is responsible the global After-sales product portfolio for GE Vernova Offshore Wind - Haliade 150 and HAL-X-220. Alexandra manages Product and Program managers to deliver projects reducing OPEX and increasing AEP. She is sponsoring and mentoring young professionals at GE Vernova, her alma mater and Society of Women Engineers.Her areas of expertise include: Product Management I Operational Excellence I Strategic Initiatives I Cross-functional Leadership I Intercultural Collaboration & Communication I Change Management I Process Improvements I Problem Analyses & Solving I Decision-Making I Innovation I People Management I Project Management I Strategy Execution I After Sales I B2B Alexandra is known for her ability to \"connect-the-dots\", adaptation to change, resilience, high accountability, with a focus to deliver value, leading without bias and transparent communication in diverse matrix organisations.She worked in Germany, Switzerland, Malaysia and Australia and gained multinational experience as Project manager & Global Sales manager with Europe, USA, South America, Israel, South Africa and South East Asia.Her MBA Curriculum included: Economic Analysis, Decision Analysis, Organizational behaviour, Marketing, Ethics, Financial Accounting, Team management, Strategic management, Corporate Finance, Supply Chain, Strategic Leadership, Negotiations, Managerial accounting, Social Class Project, Executive Performance, Globalization 3.0, Commercial Diplomacy, Briefing Top Level Executives, International Trade & China, Geopolitical Risk Forecasting, Business transformation, Leading under uncertainty, Scenario planning.Her selected MBA Electives were Innovation Strategy and Implementation, Performance Mindset, Sustainability Management and Corporate Social Responsibility (CSR), Business to Business (B2B) Marketing, Customer Relationship Management, Value Selling, Sales Analytics and Vertical Marketing.