Alexandra Dearborn

About Alexandra Dearborn

Clifton Strengthsquest Strengths: Consistency, Developer, Empathy, Restorative, Woo

Experience

1. Marketing Coordinator

   LGI Homes

   Nov 2021 — Present · The Woodlands, TX, US

   Create and implement integrated marketing plans to drive leads to assigned regional sales teams utilizing a variety of marketing platforms- Manage all aspects of grand openings and launch marketing campaigns and events for new communities- Maintain and manage 10-20 active communities at a time and respond to day-to-day community needs- Write and edit content for website, print and digital advertising, MLS listings, press releases, sales collateral and internal company communications- Serve as the corporate marketing point of contact for assigned regional sales teams and vendors, providing customer service and support for day-to-day operations- Responsible for the development, management and tracking of monthly regional marketing budgets to support the utilization of allocated marketing funds- Plan, coordinate and manage digital assets for website and third-party listing sites, including photography and artist renderings, from scheduling through editing, tagging, posting and storing phases- Coordinate the production of graphic art for print and digital ads, signage, sales displays, sales maps and other miscellaneous marketing collateral.

Skills

• Press Releases
• Brand Management
• Marketing Strategy
• Advertising
• Online Advertising
• Project Management
• Marketing
• Public Relations
• Management
• Strategic Planning
• E-Commerce
• Copywriting
• Competitive Analysis
• Trade Shows
• Product Development
• Market Research
• B2b
• Crm
• Customer Relationship Management (Crm)
• Lead Generation
• Marketing Communications
• Marketing Management
• Email Marketing
• Integrated Marketing
• Event Management