Alexandra Routhier
Director, Influencer Partnerships @Firework
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WORK HISTORY
Director, Influencer Partnerships @Firework
EDUCATION
University of California, Berkeley
Bachelor of Arts - BA
Parsons School of Design - The New School
Associate of Arts and Sciences - AAS
ABOUT ALEXANDRA ROUTHIER
Results-driven brand builder with 10+ years of brand partnerships, client management, and influencer marketing experience across tech, e-commerce, and digital spaces in start-up and enterprise environments. Proven track record of scaling digital platforms, creator marketplaces, and SaaS companies through revenue-driving partnerships with Fortune brands, agencies, and influencers. Innovative, solution-oriented client strategist passionate about the intersection of culture, brands, & consumers. Skills: New Business Development, Brand Partnerships, B2B Sales, Account Management, Client Success, Influencer Marketing, Creator Partnerships, Social Media, Branded Content, Storytelling, Go-To-Market Strategy, Revenue Growth, Retention, Performance Data Analysis, Cross-team Collaboration, Project Management, Team Leadership
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