Alexander Graf

WORK HISTORY

EDUCATION

SKILLS

ABOUT ALEXANDER GRAF

I am a serial entrepreneur and one of the leading experts in digital commerce business models. Since I have co-founded, funded, or advised over two dozen companies—including Spryker (Gartner Leader), Etribes, and Factor A (acquired by Dept)—and have provided strategic momentum for numerous European manufacturers and retailers. My Keynote Topics: Platform Economy: Winning strategies against Amazon, Temu & Shein. Agentic Commerce & AI in Retail. The Future of B2B, D2C, and Marketplace Business. Digitalizing Retail: Lessons from 25 years in the field. I am a regular speaker on major stages such as OMR Hamburg, K5 Berlin, Seamless Dubai, Next Conference, and Deloitte Istanbul. I also host the Kassenzone subscribers), Energiezone subscribers), and Commerce Talks podcasts. As an author, I have published \'Das E-Commerce copies sold, 3rd edition) and \'Winning in the Platform Economy\'(2024, Wiley, localized in the USA, GCC, Nordics, and Italy). Currently, I serve as an Advisory Board Member at Etribes and am a member of the Federal Working Group on the Platform Economy of the Economic Council (Wirtschaftsrat). I am available for keynotes, panel discussions, and workshops, and I am open to advisory or supervisory board mandates in Commerce, Tech, or Family Offices. Feel free to contact me directly at a•••@kassenzone.de. You can find in-depth analyses in my books—most recently \'Winning in the Platform Economy\'—as well as in my Kassenzone.de newsletter and podcasts. Intrigued? Let’s talk!