Alexander Trenta
Senior Media Specialist @Business Insider
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WORK HISTORY
Senior Media Specialist @Business Insider
Create media plans for Direct & Programmatic clients to maximize revenue, factoring in client budget, target audience, KPIs, additional RFP/RFI requirements, revisions, and internal business objectives• Responsible for individual and team projects, including new product development initiatives, 1st party data packaging, international packaging opportunities, system enhancement, and processes and procedure • Pre-Sales: Lead & participate in brainstorms, collaborating with Sales, Marketing, and other internal teams to develop the idea, ensuring proposal elements align with client budgets• Post-Sales: Collaborate with AdOps and Client Success Team on campaign implementation, actualization and optimization.• Train new employees on system, tools, and practices• Generated over $5 Million dollars in revenue on closed deals across NA, EMEA, and APAC regions
EDUCATION
William Paterson University of New Jersey
Bachelor of Arts (B.A.), Communication Media Production
SKILLS
ABOUT ALEXANDER TRENTA
Senior Media Specialist at Business Insider
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