Alexander Gopaul
Senior Digital Marketing Manager, Advertising @Doctors Without Borders/Médecins Sans Frontières - USA
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WORK HISTORY
Senior Digital Marketing Manager, Advertising @Doctors Without Borders/Médecins Sans Frontières - USA
Washington, DC, US
Lead donor prospecting, acquisition, and relationship management strategies, driving growth by identifying new high-potential donor segments and deepening existing relationships.• Develop and implement donor engagement strategies to build trust, loyalty, and long-term relationships, aligning with MSF-USA’s mission, vision, and values.• Design and execute comprehensive fundraising plans to secure sustainable resources in alignment with MSF-USA commitments and donor needs.• Oversee the development of digital marketing strategies and roadmaps, ensuring alignment with organizational goals, market trends, and donor needs.• Contribute to brand positioning efforts, driving awareness and implementing strategies to elevate MSF-USA’s brand recognition and impact.• Leverage advanced technologies and digital tools to enhance fundraising systems, optimizing donor engagement and operational efficiencies.• Manage budgeting and financial planning for donor development activities, ensuring alignment with organizational goals and efficient resource allocation.• Analyze data and market trends to create actionable insights, which inform decision-making and drive continuous improvement in donor engagement strategies.• Lead and mentor a cross-functional team, including digital marketing staff and agency partners, fostering collaboration, innovation, and high performance.
EDUCATION
Feliciano School of Business - Montclair State University
Bachelor of Science - BS
Rutgers Business School
Master of Science - MS
ABOUT ALEXANDER GOPAUL
Dedicated Change-Maker and Activist | Media & Advertising Enthusiast | Let\'s Collaborate for a Better Tomorrow Hello there! I\'m Alexander Gopaul, a driven advocate for positive change, merging the worlds of media, advertising, and social action. My journey in media and advertising has been a thrilling ride, fueled by my commitment to crafting compelling narratives that not only engage audiences but also spark meaningful conversations. I\'ve had the privilege to partner with diverse organizations, amplifying their messages and contributing to impactful causes. Beyond the business landscape, I\'m deeply engaged as an activist, a journey I capture on my Instagram profile. There, you can explore my collaborations with various organizations and witness the strides we\'re making together. Join me on Instagram (@Alexanderrgopaul) to be part of this movement.🤝 I firmly believe in the power of connection to drive change. If you\'re as passionate as I am about making a difference, whether through partnerships, volunteer efforts, or exchanging innovative ideas, I invite you to connect. Together, we can create a ripple effect of positivity.
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