Alexander Armeni
- Role
- Crm Specialist at DraftKings Inc.
- Location
- Wilmington, NC, US
- LinkedIn followers
- 500 followers
About Alexander Armeni
To obtain a career that utilizes my communication skills, writing abilities…
Experience
Crm Specialist
Nov 2022 — Present
Managing all RAF (Refer-a-Friend) Offer CRM Campaigns; strategy, execution, testing and performance for casual and VIP RAF campaigns • Managing all RAF Lifecycle CRM Campaigns; strategy, execution, testing and performance for casual and VIP RAF campaigns • Responsible for RAF Share of Voice in cross-vertical CRM campaigns and In-App/Online Merchandising • Responsible for creating and/or giving oversight into RAF Bonus Offer creation • Working with Product, Analytic & Automations teams to help push forward requests and guide them based on our goals and briefs • Filling out PFS\'s based on legal/state regulator needs; Working with creative to fulfill creative needs for RAF CRM promos & Merchandising • Meeting with CX Team to field feedback and strategize ways to reduce CX friction points & improve player experience with RAF
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