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Current company Casual Fridays
Marketing Services · 33 employees · Founded 2009 · San Diego, California, United States
Most hotel content looks identical across properties. Safe. Polished. Forgettable. We know the difference between content that looks good in a brand deck and content that actually inspires bookings. Our clients know it too.
Right now, the most important investment a hotel can make is content. Not an increased ad budget. Not adding other social channels if your current ones aren't performing. Content. It's what drives discovery, builds desire, and turns a scrolling stranger into a paying guest. Casual Fridays is a hospitality marketing agency built around one simple truth: great content books rooms.
We create both professional lifestyle content that elevates your brand on your website and in your marketing materials, and authentic scroll-stopping social content that makes guests stop mid-scroll and think, "I need to be there."
You don't have to choose between polished and real. The best hotel marketing strategies use both. Our team of skilled content creators can visit any property, anywhere, and produce months' worth of photography and video content in a single trip.
From urban hotels in New York, Boston, Washington DC, Atlanta, San Francisco, and San Diego to vacation destinations across the US, we show up, we capture the real vibe of your property, and we leave you with a full content library built to perform.
We've built programs and offerings for every type of hotel, from independent boutique properties to full-service hotels managed by large ownership groups and management companies. Whether you need a one-time content shoot or a fully managed marketing partnership, we have a solution built for where you are right now.
Our clients chose differently. Their results prove it. Are you ready to turn your property into the one everyone else is trying to copy? Let's talk.