Alexa de Santis

Sales @Brother USA

Bridgewater, NJ, US

Developed playbooks, scripts, and sales resources to standardize outreach and improve conversion rates. Collaborated with senior leadership to create career development plans, leading to SDRs being promoted to Account Executive roles. Managed budgets, vendor negotiations, travel logistics, and accommodations to ensure seamless event experiences.Coordinated schedules, handled on-site problem-solving, and ensured exceptional attendee satisfaction. Pitch full printer portfolio, including high revenue items and innovation products, to new clients with phone, email, and face-to-face scenariosConsistently exceeded monthly sales quotas by 25%, demonstrating a strong ability to meet and surpass performance targets.Interacted with 500+ leads during events, projects, and through POS.Provide product information to customers and align products with customer needs to boost satisfactionRepresent Brother in over 20 floor days, leading customer interactions and engaging in salesCross-reference contacts and prospect data manually between partners, as well as through platforms, at account mapping sessionsCreate over 25 sales and marketing presentations for product launches, guides, informational purposes, and projectsHelping sell Brother products with support-related inbox emails with resellers, major accounts, and depot contractsOperate in SAP, Salesforce, ZoomInfo, and E2open weeklyAmazon Vendor Central

Raritan Valley Community College

Associate's degree, Communication and Media Studies

Institute for Integrative Nutrition

Foods, Nutrition, and Wellness Studies, General