Alexa Carpenter

About Alexa Carpenter

Ambitious marketing professional, with experience producing effective print collateral, multi-media content, and web and traditional advertising campaigns. Accountable, reliable team player, equally comfortable serving on team as leading one.

Experience

1. Communications Manager

   603 Forward

   Dec 2022 — Present · NH, US

   Enhance and optimize the organization\'s social media presence by managing, creating, and curating engaging content for diverse departments across multiple social platforms, effectively reaching and connecting with the target audience. Manage and write press statements in response to priority political issues. Devise and execute a comprehensive earned and paid media strategy that amplifies brand visibility and awareness. Utilize graphic design expertise to produce captivating visual materials using tools like Canva and other design software. Capture program events across the state through photography and videography, showcasing the organization\'s impactful initiatives and garnering positive attention from the community and media outlets Monitor and analyze social media metrics and digital content performance, employing data-driven insights to fine-tune content strategies and optimize online campaigns, ultimately driving higher engagement, reach, and conversion rates.

Education

• Saint Anselm College

  English and Communication, Writing, 3.91 Cumulative GPA (honors, summa cum laude)

  2018 — 2021